Got Any Questions? Call: +447590 432778
or Email: dan@danrobersmarketing.co.uk
Got Any Questions? Call: +447590 432778
or Email: dan@danrobersmarketing.co.uk
We are passionate about the ecommerce sector. We've developed countless e-commerce SEO campaigns, helping our clients grow their online businesses. From developing product and category pages to exploring checkout and basket behaviour and examining Google Search Console and analytics data to creating outstanding copy, we master ecommerce SEO so you don't have to. With a collective experience of 30+ years, we've covered every aspect of ecommerce sites and have proven results.
Keyword research is the most vital part of your ecommerce SEO strategy, and we know we can find the right keywords for ecommerce product options in your sector and for your audience. We use a variety of SEO tools such as Google Search Console, Google Keyword Planner, SEO keyword software and other ecommerce keyword research tools to explore keyword suggestions. Looking at search intent, keyword search volume, monthly searches, long and short-tail keywords and content marketing, we'll help you discover the keywords that people actually search for.
Ecommerce websites can be complex beasts, so we make technical SEO a core part of our packages to keep your ecommerce site on the right track. Looking at ecommerce site architecture, speed scores, internal links, user experience, indexing and much much more, we ensure ecommerce sites look great on the back end as well as the front. Our clients don't have the time to learn proper ecommerce website architecture and technical SEO, so they leave it to the experts, us.
Let's face it: you've got competitors! And the only way to beat them is to make your ecommerce site better than theirs. Quality content is a key aspect of this, and our talented SEO copywriters are ready to show you their skills. We look at all elements of your on-page SEO to ensure that search engines can access and understand the page and that users love it when they visit. We make meaningful, informative and entertaining content that your customers will love to read, and it's all backed up by keyword research into buyer journeys, informational keywords and search intent.
We have worked with DRM for about 3 years now and have found their approach to SEO a breath of fresh air.
YESTERDAY! The best time to start SEO is as soon as you can. SEO is an ongoing process, so you should begin optimising your website and content as soon as it is live. It takes time for search engine optimisation to start impacting your website’s visibility, so the earlier you start, the more time you’ll have to reap the rewards. You should also ensure that your website content is kept up-to-date and relevant. SEO isn’t a ‘set and forget’ endeavour; it should be an ongoing process if you want to derive the most benefit from it. While yesterday may be the best time to start SEO, the next best time is today! So, get in touch with our ecommerce SEO team now to grow your ecommerce site.
Absolutely! SEO is essential for ecommerce businesses, both large and small. Search engines are the primary way customers find and engage with businesses and online stores. Without SEO, businesses cannot be sure that their online store or website will rank highly enough on search engine results pages (SERP) for customers to discover them and make a purchase.
SEO involves keyword research, developing optimal content, creating backlinks to your website, and ensuring your site works for users and search engines. All this will help create greater visibility for your site and store, meaning more customers will find you and convert. SEO also allows ecommerce businesses to understand their customers better and target their products more effectively. Ultimately, SEO is vital for businesses hoping to make a real impact with their ecommerce solutions.
Getting SEO results for ecommerce can be daunting, but with a few helpful tips, you can start seeing some great results even as an SEO beginner.
The first ecommerce SEO step is to optimise your product page content. Ensure you're using high-quality, SEO-friendly product descriptions, as this is one of the best ways to increase your visibility and better performance in search engine rankings. Add keywords and relevant phrases throughout the page, and don’t forget to keep it SEO-friendly and update your title and meta description to match.
It is also essential to stay on top of trends. This way, you can better understand how people use search terms to find your products. You can also use keyword analysis tools to identify keyword ideas that will help you to get ahead.
In addition, link-building can help to boost your rankings. This can be done by posting to industry blogs, partnering with other relevant businesses and guest blogging. This allows more people to discover and link to your products and will ultimately raise the visibility of your ecommerce platforms.
Finally, make sure that your website is optimised for mobile users. This means ensuring the navigation and design of your website are easy to use on mobile devices to keep those mobile users engaged with your content and more likely to purchase from you.
With a few key strategies in place, you should soon begin to see the results of your efforts when it comes to SEO for ecommerce. These are the basics of ecommerce SEO, but for a definitive guide on growing your unique business, talk to Dan Roberts Marketing today for a custom-built strategy.
SEO (search engine optimisation) is one of the most critical tools in the digital marketer's toolkit. If you're running a new ecommerce business, optimising your website for search engines is vital to your business's online success. Fortunately, there are simple steps you can take to ensure your SEO is up to scratch.
Here are some of our top basic ecommerce SEO strategies for a new ecommerce website:
Conduct keyword research with a keyword tool: Knowing which keywords are most relevant to your target audience is critical to developing an effective SEO strategy. Do research to identify the terms and phrases your customers use when looking for products like yours, then ensure those terms are included on your web pages. Look for a mixture of high and low search volume phrases to diversify your offering.
Search Optimization for On-page copy. Ensure you have a high word count of quality writing, optimised meta description and title for each page, images that are relevant, properly sized and contain a descriptive alt tag.
Improve site speed: A fast-loading website is critical for SEO success. Make sure that your images are optimized for the web and that you are using a content delivery network (CDN) to ensure that your resources are being served quickly.
Utilise link-building: Link-building is a great way to increase your visibility on search engines. Connect with other bloggers, create content with external links, and periodically update your site with fresh content to encourage links from authoritative sources. Don't forget your internal link-building strategy, including navigation, product and category pages, blog content linking
Utilise social media: Social media platforms are a great way to increase your presence online. Setting up social accounts, promoting your products, and interacting with customers can help increase your visibility.
By following these steps, you can ensure that your SEO strategy is up to date and prepared for the demands of the online marketplace. With the right SEO strategy, you can ensure that your ecommerce business has a bright future, so if you'd like a custom strategy, get in touch with Dan Roberts Marketing.
Shopify UK is a popular eCommerce platform in the world of ecommerce SEO, but does it offer SEO services? The simple answer is no, not directly. Shopify does provide you with the tools and resources to easily create well-optimised websites, giving you the best chance of being found on search engines like Google., but does not provide the same level of support as an ecommerce SEO agency will.
To get the best SEO results, you'll need to utilise tools like Shopify's SEO Checklist to optimise your website's pages yourself. This handy guide has everything you need to know about SEO, from technical SEO to managing keywords. You'll also need to use a third-party SEO service to ensure all of your pages are properly indexed by search engines, and to help increase your ranking. Shopify is the ideal platform for those looking to get their online store up and running quickly and easily, without needing any specialist SEO knowledge. However, if you want to take your Shopify site to the next level, get in contact with our team today; we are experts in Shopify ecommerce sites.
An ecommerce SEO agency provides services that enable businesses selling goods or services online to optimise their visibility on search engines, allowing them to reach more potential customers. They can help with keyword research, website optimisation, content creation, link building, competitor analysis and more. An ecommerce SEO agency focuses on improving visibility and click-through rates, enabling online businesses to get high rankings and drive more traffic to their website. Optimising a website allows it to appear more prominently in Google search results, helping to generate more sales and leads for companies that use ecommerce to reach their target audience. An experienced SEO agency is the perfect solution for ecommerce SEO practices and strategy.
Ecommerce SEO services are important for ecommerce sites because they are designed to improve the visibility, ranking, and organic traffic of online stores in organic search results on search engines. By leveraging the power of SEO, ecommerce websites can ensure their content, products, and services get maximum visibility on search engine result pages. This can help businesses to generate more high-quality leads and increase the overall sales of their products and services.
Using an effective SEO strategy will help you to create a powerful and effective online presence for your business and drive more organic traffic to your site. This can be achieved by optimising web pages for essential keywords and phrases, optimising the website structure, ensuring all content is mobile-friendly, and consistently keeping content up-to-date and relevant. Through these SEO practices for ecommerce websites, online businesses can gain targeted leads and long-term visibility, creating the opportunity to drive more sales and increase their customer base.
As an eCommerce business, you know how important it is to be successful online. Getting relevant traffic to your website is key for growth, however, this can be a daunting task for many businesses. You may be wondering how your business can really get the most from SEO and how to make your eCommerce store rank higher in search engine results. Fortunately, there are several strategies you can adopt to improve your SEO results and help you get the most out of your eCommerce business.
To begin with, you need to know what your perfect customer is looking for, so all good ecommerce SEO starts with keyword research. You can use an ecommerce keyword research tool such as Google Keyword Planner to start your research journey, but a more efficient approach is to hire an SEO expert or agency. By implementing a well-planned SEO strategy, you can improve your rankings and get the most out of your eCommerce website. With the right approach, you can ensure that your business is seen by those searching for the products and services you offer, and you can reap the rewards of increased organic traffic. However, if you are looking for some general tips, the below should help as a starting point.
You need to ensure that you have a website that is easy for visitors to navigate. This means having a clear website structure that reflects your business goals, displaying products clearly, and adding them quickly and easily.
You should also use relevant keywords throughout the website, as this can help boost your organic traffic.
Additionally, you can make use of tools such as search engine marketing (SEM) to make sure your website is visible in the right places.
Finally, don’t forget the importance of quality content. High-quality content can help boost your visibility, and if you can include keyword phrases in your content, you may be able to rank higher in the search engine results.
It is difficult to provide an exact answer to the question of ‘How much is ecommerce SEO?’ as the cost varies depending on the size of the project undertaken and the complexity of the SEO work required. Our prices range from hundreds to several thousands for projects and retainers, and we work with you to get the right level of service for the budget that makes sense for your business.
All ecommerce websites should consider investing in SEO as it can significantly improve their visibility and rankings online, increasing traffic and, potentially, sales. It is essential to consider the costs of SEO and the return on investment they may provide. Looking for recommendations and reviews from respected SEO professionals is also a great way to get the best value and service. For Dan Roberts Marketing, we think our testimonials and results speak for themselves.
Yes, indeed, we can help you and many of our clients with quality content creation and ecommerce SEO campaigns. We provide a competitive rate when bulk content is purchased, benefiting you from savings. We understand that businesses have different content requirements, so offer content packages ranging from four blog articles to one hundred or more. If you are interested in discussing an ecommerce SEO campaign or finding out about our competitive pricing, please don't hesitate to get in contact with us. We look forward to hearing from you.
You might have additional questions about the terms we've used in our SEO service explanations and guide.
SEO stands for 'Search Engine Optimisation'. It is a marketing technique that is used to increase a website's visibility in the search engine results pages. This is done by implementing various strategies, such as increasing the quantity of high-quality backlinks, improving the quality of the content on the website, using relevant keywords to ensure the site appears in relevant search results, and more. By improving the visibility of a website in search engine results, a greater number of potential visitors will be directed to the website, allowing for greater organic (non-paid) traffic and, in turn, increased opportunities for leads and sales.
A keyword can be an invaluable tool for those looking to improve the visibility of their website online. By researching the most common terms used in a search engine query, SEO professionals can ensure that the content on the website contains relevant information that will appeal to viewers. This is beneficial not only for increasing the visibility of the site in search engine results, but also for providing a better user experience. Content targeted towards specific keywords helps to improve the accuracy of finding the correct information among search engine results. It also helps the website appear higher in ranking results, ensuring viewers see the website before other sites. As such, keyword research is an important part of any comprehensive SEO service.
Content optimisation involves assessing the existing content on a website and making any modifications required to make sure that it is optimised for relevant keywords. This includes updating or repurposing existing content, as well as creating new content if necessary. This could include website pages, blog articles, product pages, category pages, casestudies and any other content that appears on your website.
Link building is the effort taken by online merchants to establish connections with other web entities in order to obtain links back to their ecommerce websites. These external links from reputable and well-respected websites can help to construct trustworthiness and validity, which, in turn, helps to improve the presence of a merchant's website in the list of search engine results pages (SERPs). Crucially, link building is an opportunity to gain more visibility for ecommerce businesses, allowing them to reach out to their target audience and be placed in the web's top pages. Additionally, link building can help to increase an online business’ website traffic as well as improve their organic search rankings, helping to make the site more visible to potential customers.
On-site technical optimisation is a process of ensuring that all elements of a website are properly configured to make it easily accessible to search engine robots. This includes all the necessary steps of optimising the page titles, meta descriptions, HTML header tags, URLs, images, and setting up internal links. Additionally, it also involves ensuring all the content is up-to-date, original, and optimised so that the search engine can understand its relevance to user requests, and weigh its importance in the index. This process also includes setting redirects, organising the site architecture, and making sure the overall navigation structure is simple and efficient. All these measures are taken to improve the visibility of the website, and make it easier for search engines to crawl and index the website.
